Privacy Policy

Effective Date: April 9, 2026

At Lands India Properties, we are committed to respecting and protecting the privacy of every visitor, customer, and user who interacts with our website, landing pages, advertisements, enquiry forms, phone numbers, WhatsApp links, and other digital platforms. This Privacy Policy explains how we collect, use, store, share, and protect your personal information when you visit our website or communicate with us regarding our real estate projects, property listings, land investments, villa plots, residential plots, and related services.

By accessing this website, submitting your details, clicking on our advertisements, contacting us through forms, calls, email, WhatsApp, or any other medium, you acknowledge that you have read and understood this Privacy Policy and agree to the collection and use of your information in accordance with the terms stated here.

1. About Us

Lands India Properties is a real estate business engaged in promoting, marketing, and facilitating the sale of residential plots, villa plots, land investments, and related property opportunities in and around Chennai and other selected locations. Our website is designed to provide visitors with information about our projects, locations, amenities, approvals, offers, and contact options.

2. Scope of This Privacy Policy

This Privacy Policy applies to all information collected through:

• Our official website and landing pages
• Lead generation forms
• Contact forms and callback request forms
• WhatsApp chat links and click-to-call buttons
• Email communications
• Phone calls and enquiry submissions
• Digital advertisements on platforms such as Google and Meta
• Analytics, cookies, tracking tools, and similar technologies

This Privacy Policy does not automatically apply to external websites, third-party portals, or partner platforms that may be linked from our website. Users should review the privacy policies of those external services separately.

3. Information We Collect

We may collect different types of information depending on how you interact with our website or services.

3.1 Personal Information You Provide Voluntarily

When you fill out an enquiry form, request a callback, send us a message, contact us by phone, or communicate through WhatsApp or email, we may collect personal information such as:

• Your full name
• Your mobile number
• Your email address
• Your city or location
• Your property preferences
• Your budget or investment interest
• Your preferred project or property location
• Any message, question, or additional information you voluntarily submit

3.2 Information Collected Automatically

When you browse our website, certain technical and usage-related information may be collected automatically through cookies, pixels, analytics tools, and server logs. This may include:

• IP address
• Browser type and browser version
• Device type
• Operating system
• Referral source
• Date and time of visit
• Pages viewed and browsing path
• Time spent on pages
• Button clicks and user interactions
• Landing page and exit page details

3.3 Advertising and Campaign Data

If you arrive at our website through a digital advertisement, social media campaign, search engine ad, or remarketing campaign, we may receive or collect campaign-related information such as:

• Ad source and campaign name
• UTM parameters
• Click identifiers
• Conversion event data
• Audience or remarketing signals
• Device and browser activity associated with ad performance

4. How We Use Your Information

The information collected by us may be used for various lawful business purposes, including but not limited to:

• Responding to your enquiries about plots, projects, pricing, location, approvals, and site visits
• Contacting you through call, SMS, WhatsApp, or email regarding your interest in our properties
• Providing brochures, project details, location advantages, offers, and follow-up assistance
• Scheduling site visits, consultations, and callback requests
• Improving our website content, design, navigation, and user experience
• Measuring campaign performance and lead generation effectiveness
• Running analytics, remarketing, and audience-based advertising campaigns
• Understanding visitor behavior and optimizing marketing strategies
• Maintaining internal records and customer relationship management systems
• Preventing misuse, spam, fraud, unauthorized access, or malicious activity
• Complying with applicable legal, regulatory, and business obligations

5. Legal Basis and User Consent

By submitting your information through our website or by continuing to use our website where applicable, you consent to the collection and processing of your information for the purposes described in this Privacy Policy. In certain situations, your information may also be processed based on our legitimate business interests, such as responding to property enquiries, improving our services, measuring marketing effectiveness, or maintaining secure operations.

Where required, we may request your consent for specific communications, promotional messages, or tracking-related functions. You may withdraw or limit certain permissions by contacting us, subject to technical and legal limitations.

6. Cookies and Tracking Technologies

Our website may use cookies, pixels, scripts, tags, local storage, and similar technologies to improve functionality, analyze traffic, remember user actions, and support marketing efforts. These technologies help us understand how visitors use the website and how effectively our advertisements are performing.

6.1 Types of Cookies and Technologies We May Use

• Essential cookies: Required for basic website functionality
• Analytics cookies: Used to understand visitor behavior and improve performance
• Advertising cookies: Used to measure ad performance and deliver relevant advertisements
• Preference cookies: Used to remember user choices or repeated actions
• Session or browser storage tools: Used to preserve limited technical information for functional purposes

6.2 Third-Party Tracking Tools

We may use third-party tools and integrations, including but not limited to analytics and advertising platforms, to better understand website activity and campaign performance. These may include tools provided by:

• Google
• Meta / Facebook
• Tag management systems
• Form and lead tracking services
• Call or click tracking tools
• Customer relationship management systems

These technologies may collect certain browser and device-related signals in accordance with their own systems and policies. We use such data to measure traffic, improve lead quality, optimize ad campaigns, understand user engagement, and improve the relevance of our marketing efforts.

7. How We Share Information

We do not sell your personal information as part of our ordinary business operations. However, we may share or disclose your information in limited circumstances such as the following:

• With employees, agents, sales representatives, and authorized personnel who need the information to assist you
• With service providers that help us operate our website, forms, analytics, marketing tools, CRM systems, or communication systems
• With advertising and analytics partners for campaign attribution, audience measurement, and marketing performance analysis
• With legal, governmental, or regulatory authorities if required by law, lawful request, or to protect our rights
• With prospective business partners or professional advisers in the event of a restructuring, merger, or lawful business transfer, subject to confidentiality where appropriate

Any such sharing will be limited to what is reasonably necessary for the relevant business, legal, operational, or security purpose.

8. Data Retention

We retain personal information for as long as reasonably necessary to fulfill the purpose for which it was collected, including responding to your enquiry, maintaining records, supporting follow-up communication, measuring campaign effectiveness, resolving disputes, and complying with legal or administrative obligations.

The exact duration of retention may vary depending on the type of data, the nature of your enquiry, the requirements of our business operations, and any applicable legal obligations.

9. Data Security

We take reasonable administrative, technical, and organizational measures to protect your personal information against unauthorized access, misuse, alteration, disclosure, or destruction. These measures may include controlled access to data, limited role-based access, secure service providers, and standard website security practices.

However, no internet-based platform, website, server, or digital transmission method can be guaranteed to be completely secure. While we strive to protect your information, we cannot guarantee absolute security of data transmitted through the internet.

10. Communication from Us

If you submit an enquiry or otherwise share your contact details with us, we may contact you regarding your interest in our projects or services through:

• Phone calls
• SMS
• WhatsApp messages
• Email communication
• Follow-up reminders related to your enquiry

These communications may include project updates, pricing information, availability, location benefits, appointment scheduling, offers, reminders, and other information relevant to your enquiry. If you no longer wish to receive marketing-oriented communication, you may request to opt out by contacting us directly.

11. Third-Party Links and External Websites

Our website may contain links to third-party websites, maps, social media pages, video platforms, partner websites, or other external resources. These external websites are not operated or controlled by Lands India Properties unless specifically stated.

We are not responsible for the privacy practices, terms, content, or data handling practices of such third-party websites. Users are encouraged to review the privacy policies of any external websites they visit.

12. Children's Privacy

Our website and services are intended for individuals who are capable of making property-related decisions or enquiries. We do not knowingly collect personal information from children in a manner that requires special consent under applicable law. If we become aware that personal information has been submitted inappropriately, we may take reasonable steps to delete or restrict such information.

13. User Rights and Choices

Subject to applicable law and practical limitations, you may have the right to:

• Request access to the personal information we may hold about you
• Request correction of inaccurate or incomplete information
• Request deletion of information, where appropriate
• Withdraw consent for certain communications
• Object to or limit certain data uses where feasible
• Request that we stop marketing communication

To make any such request, please contact us using the contact details provided below. We may require reasonable verification before processing certain requests.

14. Sensitive Information

Please do not submit unnecessary sensitive personal information through our website forms or general enquiry channels unless specifically requested for a lawful and necessary purpose. We do not ask users to share confidential financial credentials, passwords, or unrelated sensitive data through our public forms.

15. Changes to This Privacy Policy

We may update, revise, or modify this Privacy Policy from time to time to reflect changes in our website, business practices, service providers, legal requirements, or operational needs. Any updated version will be posted on this page with the revised effective date.

Your continued use of the website after any changes are posted may be treated as acceptance of the updated policy, to the extent permitted by applicable law.

16. Contact Information

If you have any questions, concerns, or requests regarding this Privacy Policy or the handling of your information, you may contact us using the details below:

Lands India Properties
No 59, Gurusamy Complex, 2nd Floor, Dharga Road,
Pallavaram, Chennai, Tamil Nadu, India
Phone: +91-9003812300
Email: info@landsindiaproperties.com

17. Consent

By using this website, submitting a form, clicking on an advertisement, contacting us, or otherwise interacting with Lands India Properties through digital channels, you consent to the collection and use of information as described in this Privacy Policy.